Email Advertising
The Eat For The Planet Newsletter is The leading newsletter covering the growing plant-based foods industry and the ideas and technologies shaping the future of food.
What’s in the Eat For The Planet newsletter?
Exclusive news and analysis from the Eat For The Planet Blog, as well as insights from leading food industry experts, entrepreneurs and investors featured on the Eat For The Planet Podcast (#1 podcast focused on the plant-based foods industry, reaching 200,000 listeners per month).
Key Metrics
36,000+ Subscribers
25% Average Open Rate
(Industry Average: 14.3%)
LOCATIONS
USA (63.2%), .United Kingdom (11.1%), Canada (8.8%), Australia (5.1%), New Zealand (0.9%), Other (11.9%)
AUDIENCE
Passionate and Informed Consumers.
Food Industry CEOs and Executives.
Mission-Aligned Investors and Entrepreneurs.
Demographics:
Age: 25-34 (44.04%), 35-44 (22.02%), 45-54 (22.94%), 55-64 (11%)
Gender: Women (56.2%), Men (43.8%)
Ad Options
Dedicated email: Custom-created, stand-alone email sent by Eat For The Planet on behalf of Advertiser.
Top Billboard: 970X250 banner at the top of newsletter.
Bottom Billboard: 970X250 banner at the bottom of newsletter.
BENEFITS:
Align your brand with the most trusted voice in the plant-based foods industry.
Access an engaged audience of high-caliber, entrepreneurial food influencers.
Why Email Advertising?
Consumers Like it: Studies show 72% people prefer to receive promotional content through email, compared to 17% who prefer social media.
Marketers like it: Nearly 60% of B2B marketers say that email is the most effective channel for generating revenue.
Better ROI: For every $1 spent, email marketing generates $38 in ROI and gives marketers the broadest reach of all the channels available to them.
Better Conversion: Email conversion rates are 3x higher than social media.
Why does the Eat For The Planet Newsletter work?
Only 1 newsletter per week featuring exclusive, quality content
Only 2 ads per newsletter
Only 2 dedicated sponsored emails per month
….Less is more
That’s why we’re the highest performing marketing channel in the industry.
Current Rates
Dedicated email: Custom-created, stand-alone email sent by Eat For The Planet on behalf of Advertiser. - $60 CPM
Top Billboard: 970X250 banner at the top of newsletter - $30 CPM
Bottom Billboard: 970X250 banner at the bottom of newsletter - $25 CPM
To learn about our advertising rates, podcast sponsorships, custom packages, branded content collaborations, and more, email advertising@eftp.co